Sample Pitches
Pitches for every industry. Crafted by Alpha Story.
See our crafted, media-ready pitches for businesses across every industry. From tech to F&B, we always turn your story into a newsworthy headline.
The Red Wedding
The Red Wedding: Reviving The Lost Art of Chinese Traditional Wedding Attires, One Couple At a Time
From personal struggle to industry leader—how Janet Ng built The Red Wedding to preserve Chinese wedding traditions and make them accessible again.
Foodcravr
Mapping Out Hidden Food Gems, FoodCravr Answers the Classic Singaporean Question: “Eat what ah?”
From hidden food gems to home-based businesses—how FoodCravr is changing the way Singaporeans discover and support local eats.
AHA
From Stray To Star: Local Pet Food Brand Spotlights Singapore’s Increasingly Abandoned Cats and Dogs For A Good Cause
Rescue pets take the spotlight—how Gold-D and AHA are redefining pet care while funding life-saving animal rescue efforts.
Haus of Veil
Shifting from Synthetics to All-Natural: These Beeswax Wipes Are the Key to Leather Goods That Last Forever
Revolutionizing leather care—how HAUS OF VEIL’s all-natural beeswax wipes are making leather goods last a lifetime.
Stark Media
The Unbreakable Hustler: This Man Left His Civil Servant Job to Become A 3-Time Failed Business Owner Before Finding Success
From civil servant to serial entrepreneur—how Desmond Pang overcame three failed businesses to build a thriving creative agency.
The Otter Half
As Profit Becomes King and Budgets Fall Under Scrutiny, How Can Marketing Spend Be Justified? A Local Firm Provides Solution: Fractional Services
Marketing on demand—how OtterHalf’s fractional services help businesses grow without the cost of a full-time team.
Little Bearnie
Baby Not Eating? Or Struggling to Focus During Mealtimes? Your Plates Could Be the Problem
Mealtime struggles? How Little Bearnie’s smartly designed tableware makes eating easier—and more fun—for growing kids.
Surge
For Singaporeans Battling Chronic Conditions and Injuries, These Private Trainers Prove No Bar Is Too High To Regain Fitness
Fitness without limits—how Surge helps Singaporeans regain strength and confidence, no matter their health challenges.
Blow+Bar
Pride, Not Prejudice: From Frizzy Hair to Curly Locks, This Homegrown Salon Is Championing Greater Hair Diversity in Southeast Asia
Celebrating hair diversity—how Blow+Bar is redefining beauty standards in Southeast Asia, one curl at a time.
Nano SG
Are Hangover Pills Just Fighting Fire with Fire? Nano Singapore Says No — And Has A 24-Ingredient Blend to Prove It
Hangover pills, redefined—how Nano Singapore’s 24-ingredient blend offers a smarter, science-backed way to recover.
Doerscircle
From Solo to Supported: Doerscircle Champions Self-Employment To Put The Individual First
Empowering the self-employed—how Doerscircle helps freelancers and founders access big-business perks at solo-friendly prices.
Living Menu
Local Hawker Favourites At Glitzy Corporate Banquets? Meet the Singaporean Food Caterers Making It Happen
Hawker food at high-end events? How Livingmenu is bringing Singapore’s best street food to the corporate dining table.
The OtterHalf
Laid Off As A Top Exec, This Ex-Marketing Lead Now Battles Social Stigma Against Displaced Workers Through A New Approach to Talent
Marketing on demand—how OtterHalf’s fractional services help businesses grow without the cost of a full-time team.
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